Video from the FATH (Fundación Argentina de Trasplante Hepático) and DDB Argentina
Article from The Huffington Post, This PSA Urging Organ Donation Will Leave You Bawling Feel-Good Tears
The slam-dunk formula of animals and mortality wrings tears in a new public service announcement underscoring the importance of organ donation.
The PSA, titled "The Man And The Dog," was created by director Rodrigo Garcia Saiz for Argentina's liver transplant foundation, according to the advertising publication Little Black Book Online.
In the spot, an elderly man's four-legged friend is loyal to the very end -- and beyond. It's thought to be inspired by Hachiko, the legendarily loyal Japanese dog who waited at the train station for his master every day until he died.
Article and video can be found here